Climate change is such a hot topic and button pusher these days it is hard to separate the bias from the information, and the drama from the conspiracy. While I abhor large companies, especially food companies that endanger human health due to ignorance and greed, it must be acknowledged that this is the reality of the world we live in, and we have to work together to solve the global issues that we are facing.
If you are here, on my page, to some extent you care. Acceptance of the interconnectedness of the universe is paramount, as without personal heath, spiritual health, planet health, and the health of the beings and organisms we evolve with, on, and in, existence simply doesn’t continue. For too long humanity has tried to categorize, label, and fix systems that were never broken, and now we fight the consequences of generational trauma, top-soil erosion, and the inability to cope with the drastic changes that ensue. How much further must we go?
Legally now, businesses and corporations have to deal with the consequences of their greed. Understanding soil degradation, erosion, and carbon sequestration is just the beginning, and we still have so far to go, with governing interference often pushing expensive or ineffective tactics upon local producers, and not the corporations that are initiating the problems. Shifting the mindsets of forced statistics and production to a holistic frame of problem solving and economic gains is not easy. Generational traumas impact current decisions and mindsets (yes, even in business decisions), and when you are not open to such differentiators or completely unaware that the ceiling exists, you unknowingly close yourself off to new ideas and technologies and the benefits they can bring. Incentivising often brings skepticism, but if the incentive is turned into a search for a niche market product is suddenly changes from an incentive to a business plan, a paradigm shift. And that is where we must shift the focus to.
Nestle recently started up this Regenerative endeavor so there are still not really statistics on the success or failures they have had, but it is a start to how I see many agriculture and food companies going. While it is still only a small portion of the globe, it is a start, and if the results prove to be as dramatic as I believe they could be, especially from a company so large and influential, it could be a great example as to the steps the next leaders should take.
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